This whole issue is a big money making racket involving the TV channel, the mobile companies, the so called judges (read actors) and the sponsorers.If they so badly want us to vote for a particular candidate,whom they think is the most deserving they should make the sms free of cost instead of charging a whopping amount and emotionally blackmailing the gullible viewers.I the end the only winners are the channels and mobile cos.Their purpose is served whoever wins the contest.These people will drop down to any level and even creat rifts among people in the name of regionality.Hence I request u all sensible readers to stop falling prey to all these scams and pls do not vote thro sms.Let the judges make their decision and select the winner.