The heading is irrelevant to the article and it's projection. It is a kind of cheap by creating aritificial interest for a topic, by rediff, and is seeing an increasing trend over the years. The other method is Q&A topics being displayed as articles. A trend showing clearly that rediff is increasingly lacking content, imagination and thus missing your readers.
RE:Cheap approach
by Krishnagiri V on Jan 22, 2007 01:20 PM Permalink
I agree. Rediff seems to have fired their editor. I have reported quite a few heading-article mismatch. But, if they - REDIFF - think it is a match, what can we do? - other than boycott rediff entirely? -Giri.