Doesn't every year see multiple releases on Diwali? and usually both doing well? Why should this be different? If both movies make their money back and the audience goes and sees both and enjoys both, then what's problem? Why pretend there's a feud to out do the other? Neither of the producers of each care which one does better as long as they make their money plus a tidy profit. And no audience member (if they see and pay for both) will care if they enjoy both. So stop this bakwaas.