in 1987 12 laks was not small change. its equvivalent today would be some 2.4 crores or more. With that kind of capital making a success of a business rested on the entreprenurial skill alone. Import of books were under Open General Licence then. Doller was cheap. It all depended on importing the books that would sell. alternately choosing the right Indian publishers who will give a better margin and credit. I do appreciate the way she built her mega bookstore empire. still availability of capital was the chief reason for her being able to sucdceed.
RE:its good capital.
by natraj tanjore on May 18, 2008 04:26 PM Permalink
Dear subbu There are plenty of guys who had tons of money available and still squandered them bringing grief to the employees, bankers and investors! So please appreciate the effort and the grind she had gone through to make landmark reach the scale it has! If availability of capital was only criteria then ambanis, narayanamurthis would have never been allowed to come up, for you had wadias, birlas, tatas who were much bigger than them when they started out! Entrepreneurial skill, vision and guts are far more important than money / equity which will naturally flow in if the business case is good!
