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by k srivastsa on Jun 15, 2007 11:51 PM   Permalink

Hi,
You have two things 1.Concentrate on local market as the profit is not so huge to invest in International Market.,
2.Enetering into a licensing agreement with a midsized company, but, still it needs lot of analysis and investment.The Reason is USA is flooded with packaged food products and we also have many Indian brands and USA brands.It is better to enter with a licensing agreement with a midsized company, and the USA trust a branded one as they are more worried about their health , and so you will need to tie up with an US-Indian brand or start with a already setup industry to produce your product and as your investments would help for more growth into the market and as well as try to get a brand name. The total North American Canned Market was worth US$ 56.8 billion in 2005, and the Top-10 North American companies supplied 69.9% of this market. This total market is forecast to grow at an average annual real 0.32% during the 2005 - 2010 period.So you need to do a lot of ground work before you proceed any further ,first study the USA MArket where Indian are more in numbers and start working on mid-sized companies ,then you can think of your plans.
Thanks.
Srivastsa@rediffmail.com


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