Chess is a mind game and not a spectator sport where people cheer you loudly when you fell the queen of the opponent. Hence it would crazy to expect people to go crazy about a chess player.
However 20-20 cricket and football are a different ball games. Crowds love the game . Chicks dig the heros ( maybe the other way round _ . Heroes are born every minute and the last guy forgotten.
Its like Sparta. Only the fittest survive and you live if you lived the last game. Aussies have to adjust to that.
