It's not 'bout me, that's the trend nowadays. Say whatever you might or cry foul, it has come to stay. Marketing is the byword of this Modern Age. Gone are those days when Quality was tops or people advocated quality. Nowadays, goods deemed unfit for even the "Pounding Chair" get sold off as "Gems". And in this case, many things are at stake including the Comeback Of Madhuri. The director will do anything in such a case to make it a resounding success. Think rationally my friend, not with blind emotion. That's what we Indians are famous for, thinking with our hearts more than with our minds & in the end get screwed up.