Thanx for the thought. By filmfare i meant the countless award ceremomies held in india for indian films. It might have been some other business house financing the awards or some channel but i definitely witnessed Mr.SRK being awarded for best actor. And also if awards are given for popularity,then i think,much of their purpose is lost.I mean if the jury who selects indian movies and personnel for awards were to give away the nobel prize for literature, then MR.Dan Brown and J.K.Rowling get to take away the coveted awards.
