I dont understand why are SRK fans raving about grand openings of his films? Real good films do consistently well rather than just in opening. Openings can be hyped by media campaign, promos etc. But once few shows are gone and words of mouth spread, real test of movie begins. Many in business are not happy with 2nd week earning of DON and is falling fast. They are telling it semi-hit. Old DON was released without any promo, other heavy-weight movies were released in the same week and old DON's opening was not good but movie became blockbuster hit later on.