I don't disagree with the author completely, but I do feel that there is something missing. It is very easy to make thing us vs them. Perhaps things are more than that.
I am not sure about Daniel Esty, but as Friedman writes, "cheap copy of our worst habits". I won't disagree with that either. Here one has to highlight "Habits". That means going just half a kilometer galla-shop in car. I hope it won't effect India so huge, given the oil prices.
I agree with some wrote somewhere else, something like, Tata can't be blamed, they have created a beautiful car. If any one has to be blamed for environment then it is govt, who failed to proved good public transport.