Indians have left their mark all over the world, specially the south indians who are well known or their migration to different countries in Europe,Asia and the United states.Keeping this point in mind its a very wise step taken by SIF to go global.Since it has a brand name in south india it can easily market its product by targetting the migrated population by distribution in the indian stores all over the united states ,europe and asia .For doing this the company may not set up units in those countries but may appoint distributors or exporters who already are exporting various indian products from India itelf.It can conduct survey to check the market with indian stores
