I WOULD LIKE TO BRING SIF MANAGEMENT ATTENTION OVER SOME CONSIDERABLE POINTS:- 1. SIF STILL COULD NOT CAPTURE THE ENTIRE INDIAN MARKET WHICH IS VERY HEALTHY FOR SIF PRODUCTS 2. EVEN HAVING GOOD MARKET IN SOUTH INDIA WITH SIF , THEY HAVE TO FACE COMPETITION IN ITS OWN HOME MARKET THEREFORE TO KEEP THE MARKET IN SIF FAVOR THEY HAVE TO PUT MORE INFRASTRUCTURE OVER HERE IN INDIA 3. TO ENTER IN TO NEW MARKET NOT ONLY MEAN TO INTRODUCTION OF THE PRODUCT BUT THE CONSUMPTION OF THE PRODUCT. THEREFORE SIF HAVE TO CHECK HOW BIG MARKET IS THERE IN THE US TO CONSUME A PARTICULAR FOOD PRODUCT OF SIF WHICH ARE NOT EVEN CAPTURE ENTIRE INDIAN MARKET AT GOOD LEVEL 4. MOST OF THE SIF PRODUCTS ARE RELATED TO INDIAN TYPE WHICH CAN COMMONLY CATCH THE INDIAN COMMUNITY SO SIF HAVE TO CHECK THE OTHER COMMUNITY RESPONSE ABOUT THE PRODUCT 5. MUST HAVE TO COMPARE SIF PRODUCT WITH OTHER ESTABLISHED FOOD PRODUCERS IN THE US MARKET THOSE ARE VERY PROFESSIONAL FOR THEIR PRODUCT SALE 6. SIF%u2019S SATING UP PRODUCTION UNIT IN THE US MEANS INVOLVEMENT AND DIVERSION OF THE INFRASTRUCTURE AND ATTENTIONS DUE TO VERY HIGH COMPETITION IN THE US FOOD MARKET
ALL OVER VERY FIRST SIF SHOULD GO FOR A LARGE INDIAN MARKET AND INCREASE THE PRODUCTION BY MAINTAINING DEMAND AND SUPPLY AND BY MANAGING COMPETITORS AND START EXPORT FIRST TO US MARKET AND AFTER CHECKING THE DEMAND AND SUPPLY OF THE SIF PRODUCTS IN THE US MARKET SIF SHOULD GO FOR ESTABLISHING THE PRODUCTION UNIT THERE SUSHIL KUMAR (GM), BKP SHIPPING
