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Rupee rise is beneficial for us now.
by saravana kodandapani on Jul 26, 2007 07:57 PM

Exchange values have multiple implications and depends on who you are.
If you are a businessman importing raw materials (mostly from other developing countries) and manufacturing finished products and doing business within India catering to domestic consumption or exporting to dollar economies, then a rising rupee is good. Why ,because you can pass on the benefit of higher purchasing power of the rupee to the consumer since the input cost in terms of cheap imports of raw materials, cheap oil, transport cost,imported machinery cost etc, will be lower as you will get more dollars per rupee and retail price reduction is possible. Then more and more people who were previously out of your customer bracket will now come into your fold and buy your products realizing huge volume in sales. Technology imports and upgradation will also be cheaper since you will pay less in dollar terms if the rupee appreciates. These industries are Commercial aviation, professional services like health care,education,etc. Other Infrastructure creating industries like road building ,power generation, essential utilities like water resource management , surface transport etc will also benefit from rising rupee because our rupee will buy more cement, steel, bitumen etc etc, either locally or through cheap imports if the rupee is strong.
If you are a importer of finished products and catering to domestic consumption without any value addition, rising rupee is good news again since it allows you to pu

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Rupee rise: How you are affected