It is very true that many Indians fawn over 'white skins", give them a better service as compared to that offered to other Indians. Call it colonial hang over or the craze for fairness( see our matrimonial and fairness cream adverts) I as an Indian and Goan have faced this "illtreatment " some times. So what do I do 1. Having my small business I try to be equal to all my customers 2. If I am treated unfairly I make it a point to bring it to the notice of the Management e.g Once when I dining with my family a "white skin" was chain smoking in an AC restaurant" I held my peace for sometime but when he continued smoking I requested the waiter to tell him to stop. The waiter refused saying that he was a guest. When the Manager too hesitated I threatened to call the police as smoking in public is against the law. It worked. I had to face dirty looks but so be it. 3. I will never visit the hotel/shop where I faced such illtreatment. One customer may not make a difference but it is the principle that matters. 4. I have resolved this year to make public such ill treatment in as many forums including the Internet about such bias
If many of us would boycott such offending business then I might make a difference to them and help reduce this malaise.
