After seeing through the rediff columns I decided to request for a trading and demat account. Obviously, I thought ICICI would be good option. I promptly went to their website (instead of calling them directly). Within one minute I had a automatic reply from the computer confirming receiving of my application. I got a call about couple of days later from a representative and he asked me whether I had an account. I said no. Then he told me that I should keep my pass book updated and a copy of the same. A check for Rs 750/= and a check for Rs. 5000/= or more to start an account. Two photographs and then a residence proof. He also asked the directions to my place. No one turned up. After a week another person called and asked me the same details. I told him to come. Within an hour another person called and asked me the same. This time I said that some had called me earlier and he has told that he will come. It has been more than two weeks after the second set of calls and no one has come or contacted. I think we can't accept better service from ICICI. I have lost hope.