Hayden is simply trying to do what the Aussies have done succesfully for several years now. Intimidate your opposition with some verbals. Hayden forgot the number of favorable decisions he got both in the Melbourne test and the Sydney test and is going by the Aussie thinking "If it is the record books it is good!"
What Indians need to do is get him out early and give him a ear full. This is good interesting contest. If you blink now, you will definetely lose. The thing that is required now is the confidence that the Perth win is not a fluke. It was not because the Aussies were not Aggressive but because Indians were good and the Umpiring was better than the previous test.
So, if they go in with that philosophy and back themselves to win at all costs, it will be an interesting contest. Yes, it is an art to be able to talk crap and play at the same time. It is like absorbing the pressure from everyone around you that says "you cannot do it, you are not good enough". Yes it would be nice to have a congenial atmosphere but, reality is the world sucks. Even your family members back home dont think you are good enough. So, just remember that and go out there and play to win. Proving detractors wrong is what makes boys MEN. If the Indians come out as Men, they will be adored and if they can maintain it for a few years, they can be as arrogant as the Aussies or who knows create a Gandhigiri team that wins but does not put people down. Windies of the 80s anyone!