We fans should realise that we are very, very powerful. If we all stop watching the match when such things happen, then advertisers will realise they are wasting money, which means BCCI will lose money, and that will force BCCI to put pressure on ICC and on other boards. Otherwise, BCCI will keep a low profile because of the money involved. Remember how the BCCI did NOTHING when Tendulkar was unfairly convicted of tampering with the ball?!